Purposeful Profit
Purposeful Profit is THE podcast for female business owners that are ready to take control of their business finances, build wildly profitable businesses and have more impact. The sexy parts of a business - marketing, sales and operations get plenty of attention - but finance is often a business’s neglected stepchild. It's time to show them some love - after all profit is how you have more impact and create financial freedom. Finance and strategy coach and fractional CFO Carla Moats will use her straight talking style and over 25 years advising businesses from 6-figure up to 9-figures to help you understand your numbers, feel empowered with your business finances and put more money in your pocket and more impact in the world.
Episodes
35 episodes
34. 5 Bookkeeping Mistakes I See Business Owners Make
All businesses need bookkeeping. It’s part of doing business and it’s part of being a business owner.First you have to decide if you are going to DIY it or hire someone. But most business owners don’t have an accounting bac...
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17:37
33. Why Does Profit Matter?
Recently, I was talking to someone, and they asked me why profit mattered. I'll admit, was taken aback a bit. I felt like they were asking me why I needed to breath. It seemed so obvious to me. Businesses need profit ...
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13:54
32. Money Trauma and Getting Started with Your Business Finances with Hailee Gardner
Sometimes what we mistake for fear or avoidance of our business finances, is really money trauma, which is a deeper issue than just being overwhelmed or confused or fearful of your finances. Join me for a conversation with Hailee, a trauma coac...
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27:48
31. How to File Taxes for Your LLC
Do you have an LLC but are confused about how to file your taxes? This week's podcast episode is just for you.April 15th is less than a month off, which means you need to get those LLC taxes done. Tax laws can be complicated and overwhe...
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25:37
30. What Does Freedom Mean to You?
Freedom is my top value. It's really why I started my business. I wanted more financial AND time freedom.It's also usually a top 3 value of my clients as well.But freedom means different things to everyone. Knowing...
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14:20
29. Understanding S Corp and LLC Taxes
In today's episode of Purposeful Profit, I'm helping answer one of the most common questions I get from business owners: "Should I be an S corp or an LLC?"And the answer is, they really are not mutually exclusive.
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18:38
28. How Alex Mitchell Used Simple Financials to Quit Avoiding Her Finances
The best bookkeeping system for your business is the one you'll use.A system, no matter how full featured, that you don't use, isn't any better than no system.So if you don't have a system or you aren't using the system you have...
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27:18
27. The Simplest Bookkeeping System for Your Business
Is your bookkeeping system a shoebox? A file folder?A bookkeeping system provides a way to record and classify transactions and a shoe box or file folder can't do that. But not everyone needs (or wants) a full featured system li...
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18:11
26. How to Get Ready for Tax Prep
It's tax season and that often brings a lot of stress, handwringing and anxiety to business owners. But tax prep can be a breeze if you are prepared.Before you go to your tax preparer, there's some easy steps you can take to red...
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27:28
25. Understanding 1099 Rules - Are You Issuing 1099s Correctly?
In this week's episode of Purposeful Profit, I'm clearing up the confusion I see among small business owners around the requirements for 1099 reporting. And this confusion is leading to 1099's being issued for incorrect amounts, to...
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20:20
24. How I Can Support Your Accounting Needs
Is your business built on a solid foundation? Or is it built on dirt or soft ground?When you build a house on soft ground, it might stand for a time, but eventually it caves in. Same goes for your business.And your finances are ...
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44:53
23. Selecting the Right Bookkeeping System for Your Business
There is one thing that absolutely every business needs: bookkeeping.You need it not just to report taxes properly, but to understand the finances of your business. Selecting your bookkeeping system is one of the earliest decisi...
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32:22
22. Red Flags to Avoid When Hiring a Bookkeeper
The only thing worse than no bookkeeping is bad bookkeeping. It costs you time and money, both today and in the future. I know because I'm often working with clients to clean up shoddy bookkeeping work. It's the starting point for a good financ...
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25:52
21. 10 Habits to Get Your Business Finances Organized in 2024
Are your finances for 2023 all in order? Or are they a bit of hot mess?Are you going to be able to spend Q1 focused on your 2024 goals or are you going to spend it in mad rush, full of anxiety, trying to pull all your numbers together. ...
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32:40
20. Understanding Your Business's Cash Flow
The cash flow statement is one of the three standard financial statements for businesses. Yet it's an engima for many business owners. It's typically the least used and understood of the 3 standard financial statements. Yet it's a vital t...
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12:22
19. 5 Habits to Improve Your Business's Cash Flow
Do you lose sleep worrying about whether you have enough cash in your business to pay your bills? Whether you can invest in your business so you can grow? Well, you are not alone. 70% of business owners say they have cash flow issu...
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17:52
18. How the Story You Tell Yourself About Money Impacts Your Profit
Making more profit in your business and more money in your life doesn't start with your numbers. Or your strategies. It starts between your ears with your mindset.The money stories we tell ourselves directly impact our ability to build ...
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14:19
17. How a Profit First Mindset Can Transform Your Business
One common mistake I see with business owners who want to make more profit is that they are putting profit last. Profit is what happens to them after all their expenses are paid.But sustainable project requires a Profit First mindset. I...
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18:33
16. The One Word That's Missing From Almost All Scaling Discussions
When you hang out with entrepreneurs with a vision for their business, there’s one thing you’re bound to hear them talking about: scalingBut there’s a word missing from almost every discussion: PROFITAnd profit, not revenu...
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20:40
15. 5 Ways to Improve Your Profit Without Cutting Expenses or Increasing Revenues
This week I'm blowing the lid off one of the biggest myths out there about improving your profit. Profit improvement isn't just about increasing revenue or cutting costs.In this week's episode, I'm sharing 5 much more nuanced strategies ...
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14:36
14. How Financial Shame is Costing Your Money and Keeping You Stuck
I'm going all Brené Brown on you in this week's episode and talking about shame. Specifically financial shame. Financial shame is costing you money every day in your business. It's keeping you stuck in your business because shame l...
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12:32
13. 5 Bookkeeping Mistakes to Avoid So Your Books Are Not a Hot Mess
All businesses need bookkeeping. It's usually one of the first things business owners will outsource. Yet, 90% of all clients that come me have bookkeeping issues. They don't know what they don't know.A good bookkeeper is a huge asset a...
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18:59
12. Finding Your Personal Profit Purpose
Profit isn't just the way your business survives and thrives. It's you you build personal wealth and achieve financial freedom. It's how you invest and grow your business. Profit is how you have an impact. Profit = Impact...
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14:47